Medical and Results Disclaimer

1. Follow Up Systems Is Not a Medical Provider

Follow Up Systems is a software platform operated by Lead Balloon Ltd. We provide marketing automation tools, AI-powered chatbots, and lead management software for aesthetic clinics and practitioners.

We are not a medical provider, healthcare professional, or clinical service. We do not provide medical advice, diagnoses, treatment recommendations, or clinical opinions of any kind.

Our platform is designed exclusively for use by licensed aesthetic practitioners and clinic owners to manage their business communications. It is not intended for direct use by patients or members of the public seeking medical guidance.

2. AI Receptionist Disclaimer

The Follow Up Systems AI receptionist is an artificial intelligence chatbot powered by Anthropic's Claude. It is designed to answer general questions about a clinic's treatments, pricing, and services based on information provided by the clinic owner.

The AI receptionist does not provide medical advice.

Responses generated by the AI receptionist are informational only and are based on publicly available website content and information supplied by the clinic. They are not a substitute for a professional consultation with a qualified medical practitioner. Patients should always consult directly with their chosen clinic or practitioner before making any treatment decisions.

While we strive for accuracy, AI-generated responses may contain errors, omissions, or outdated information. The clinic owner is responsible for ensuring their knowledge base is accurate and up to date.

3. Results and Before/After Images

Where before-and-after images, case studies, testimonials, or treatment results are displayed through the platform (including in demo pages, follow-up sequences, or AI-generated content), these are provided as illustrative examples only.

Individual results vary. Past results do not guarantee future outcomes.

Treatment outcomes depend on many factors including individual anatomy, skin type, health conditions, practitioner skill, and aftercare compliance. No two patients will achieve identical results. Any specific results referenced in communications generated by the platform are based on information provided by the clinic and should not be interpreted as a guarantee.

4. AI-Generated Sequences and Scripts

Follow Up Systems uses artificial intelligence to generate follow-up email sequences, SMS messages, video scripts, outreach copy, and chat responses. This content is generated algorithmically based on treatment playbooks, clinic website content, and AI language models.

All AI-generated content should be reviewed by a qualified practitioner before use.

AI-generated sequences and scripts may contain:

• Claims that require verification against current clinical evidence
• Statements about treatment outcomes that may not be appropriate for all patients
• Language that may not comply with specific regulatory requirements in your jurisdiction
• Factual errors or outdated information

It is the clinic owner's sole responsibility to review, edit, and approve all content before it is sent to patients or published on any platform.

5. Regulatory Compliance

Clinic owners and practitioners using Follow Up Systems are solely responsible for ensuring that all content sent through the platform complies with applicable laws and regulations, including but not limited to:

• ASA/CAP Codes: The Advertising Standards Authority's Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code), including specific rules on health and beauty claims, before-and-after images, and testimonials.
• Medical advertising regulations: All applicable rules governing the advertising of prescription-only medicines, medical devices, and aesthetic treatments in your jurisdiction.
• Data protection: UK GDPR, the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR) regarding the sending of electronic marketing communications.
• Professional standards: Any codes of conduct, ethical guidelines, or professional standards applicable to your practice or profession.

Follow Up Systems does not monitor, review, or approve individual communications sent through the platform for regulatory compliance. We provide tools; how you use them is your responsibility.

6. Demo and Example Content

Demo pages, example sequences, sample campaigns, and illustrative content shown on the Follow Up Systems website or during the onboarding process are provided for demonstration purposes only. They are designed to show the capabilities of the platform and do not represent the actual communications that will be sent on your behalf.

Any clinic names, patient names, treatment details, or results shown in demos are fictional examples unless explicitly stated otherwise.

7. Third-Party Platform Disclaimer

Follow Up Systems integrates with third-party services including Meta (Facebook/Instagram), Stripe, Twilio, Resend, and Cloudinary. These integrations are provided for convenience and functionality.

Follow Up Systems is not endorsed by, affiliated with, or sponsored by Meta Platforms, Inc. (formerly Facebook, Inc.), or any of its subsidiaries.

The use of Meta CAPI integration, Meta Pixel tracking, or any Facebook/Instagram-related features is subject to Meta's own terms of service and advertising policies. We do not guarantee the availability, accuracy, or continued functionality of any third-party integration.

All third-party trademarks, service marks, and company names referenced on this website are the property of their respective owners.

8. No Guarantees of Business Results

While Follow Up Systems is designed to help aesthetic clinics improve lead conversion and patient engagement, we do not guarantee any specific business outcomes, including but not limited to:

• A specific number of new patients or bookings
• A specific conversion rate or return on investment
• Revenue increases or cost savings
• Improved patient satisfaction scores

Results depend on many factors including your existing patient base, treatment offerings, pricing, competition, content quality, and local market conditions.

9. Contact

If you have any questions about this disclaimer, please contact us:

Follow Up Systems (Lead Balloon Ltd)
Email: [email protected]